Eat the Frog: Take Back Your Time and Focus on What Matters Most

Featuring Jen Roberts, FocalPoint Business and Leadership Coach

Wednesday, February 10, 2027 | Venture X

Does your day fill up with urgent requests, endless tasks, and competing responsibilities—leaving little time for the work that matters most?

Join the Women’s Business Network of Frederick for an interactive presentation designed to help you take back your time, clarify your priorities, and make room for meaningful progress in your business and everyday life.

Inspired by Brian Tracy’s Eat That Frog!, Jen Roberts will share practical time and life management strategies to help you identify your “frog”—the important task that can make the greatest impact—and tackle it with intention. You’ll explore ways to reduce time-consuming activities, simplify your workload, and use AI to make everyday business tasks more manageable.

Whether you’re leading a team, growing a business, or balancing professional and personal commitments, this session will help you become more intentional about where your time and energy go.

What You’ll Learn

• Focus on what matters most. Identify your highest-impact priorities and align important work with the times when your energy and focus are strongest.

• Rethink what fills your day. Evaluate activities, habits, and commitments to decide what to stop, delegate, or approach differently.

• Simplify your workload. Explore six practical strategies: eliminate, consolidate, downsize, delay, delegate, and outsource.

• Put AI to work for you. Learn basic prompting techniques and discover ways AI can help with routine tasks, planning, and communication.

• Create a plan you can use immediately. Complete a guided worksheet to identify specific changes that will help you regain control of your time.

Who Should Attend?

This program is ideal for business owners, entrepreneurs, professionals, managers, and community leaders who want to manage competing priorities with greater clarity and purpose.

If you often feel pulled in multiple directions, spend your day reacting to urgent demands, or struggle to make time for your bigger goals, this session is for you.

Meet the Speaker

Jen Roberts is a FocalPoint Business and Leadership Coach and a retired U.S. Army Lieutenant Colonel with 25 years of military service. Throughout her Army career, she led, trained, mentored, and developed people and organizations while navigating the competing demands of leadership.

Today, Jen helps business owners and leaders strengthen their leadership, improve business operations, and reclaim more of their time. Her coaching combines practical business strategies with decades of real-world leadership experience and a commitment to helping others grow.

Join Us

Connect with fellow WBN members and guests, gain practical tools, and leave with a clearer plan for focusing on what matters most.

Date: Wednesday, February 10, 2027
Time: To be announced
Location: Venture X

A guided participant worksheet is included, along with time for discussion and Q&A.

Register today and take the first step toward a more intentional use of your time.